Is This Cosmetic Breakthrough Better than Botox®?
“Who would have thought a stretch mark cream would turn out to be
the anti-wrinkle breakthrough of the decade!” In a remarkable turn of
events, arguably one of the strangest in the history of cosmetics,
women across the country are putting a stretch-mark cream called
StriVectin-SD®
on their face to diminish the appearance of fine lines, wrinkles and
crows' feet. And, if consumer sales are any indication of a product's
effectiveness,
StriVectin-SD
is nothing short of a miracle. Women, as well as a growing number of
“Boomer” men, are buying so much
StriVectin-SD
that finding a tube at your local cosmetic counter has become just
about impossible.
Has everyone gone mad? Well...not really. Scientific Breakthrough
or Dumb Luck? Although
StriVectin-SD's™
functional components were already backed by clinical trials
documenting their ability to visibly reduce the appearance of
existing stretch marks (prominent because of their depth, length,
discoloration and texture)... the success of
StriVectin-SD
as an anti-wrinkle cream was “dumb luck,” says Gina Gay,
spokesperson for
Klein-Becker®,
StriVectin-SD’s™
exclusive distributor. When we first handed out samples of the
StriVectin®
formula to employees and customers as part of our market research,
the sample tubes were simply marked “topical cream” with the lot
number underneath,” Ms. Gay explains. “As the samples were passed to
friends and family, the message became a little muddled and some
people used this “topical cream” as a facial moisturizer. As we began
to receive feedback from users, like “I look 10 years younger” and “I
can't even notice my crows’ feet” we knew we had something more than
America's most effective stretch-mark cream.
The point was driven home as store owners began reporting that
almost as many people were purchasing
StriVectin
as an anti-wrinkle cream as were buying it to reduce stretch marks.”
Dr. Daniel B. Mowrey, PhD, Klein-Becker's Director of Scientific
Affairs, says, “Clearly, people were seeing results, but we didn't
have a scientific explanation as to why this wrinkle-reduction was
occurring. However, based on the incredibly positive reports, I
started using it myself applying
StriVectin
to my face after shaving.” Dr. Mowrey adds, “On a personal note,
my wife tells me I haven't looked this good in years.”
Dumb Luck Strikes Again!
Then, on Tuesday, July 2, 2002, at a meeting of the 20th World
Congress of Dermatology in Paris, France, a series of studies
detailing the superior wrinkle-reducing properties of a patented
oligo-peptide “called Pal-KTTKS” versus retinol, vitamin C, and
placebo, on “photo-aged skin” was presented.1,2 “As luck would have
it,” Dr. Mowrey states, “the anti-wrinkle oligo-peptide tested in the
breakthrough clinical trials turned out to be a key ingredient in the
StriVectin
cream.” In the trials, subjects applied the patented peptide
solution to the crows' feet area on one side of the face, and a cream
containing either retinol, vitamin C, or a placebo to the other side.
Subjects in the Pal-KTTKS/retinol study applied the cream once a day
for 2 months and then twice a day for the next 2 months. Using
special image analysis, the study's authors reported “significant
improvement” in both the overall appearance of skin tone and wrinkles
for those women using the peptide solution. Better yet, at the
2-month halfway point, the peptide solution worked nearly 1.5 times
faster than retinol “in measured parameters,” and without the
inflammation retinol often causes in sensitive skin. As was expected,
the results of the remaining studies confirmed that the Pal-KTTKS
solution's effectiveness at reducing the appearance of fine lines and
wrinkles far exceeded both vitamin C and placebo. A smoother, younger
complexion, with less irritation and faster results—all without
expensive (and painful) peels, implants or injections.
.
Better than Retinol and Vitamin C, But Is
StriVectin-SD
Better than Botulinum Toxin? Dr. Nathalie Chevreau, PhD, RD, Director
of Women's Health at Salt Lake City based Basic Research®, exclusive
distributor for Klein-Becker, explains, “Leading dermatologists agree
that Botulinum Toxin is the preferred treatment for moderate to
severe frown lines between the brow. But ever since it was discovered
that StriVectin could reduce the appearance of fine lines, wrinkles,
and crows' feet... the kind of fine lines, wrinkles and crows feet
that can add 10-15 years to your appearance and which costly medical
treatments often leave behind... skin-care professionals have been
recommending, and using,
StriVectin.”
In fact, researchers believe non-invasive alternatives are better,
because, Dr. Chevreau continues, “Topical creams and gels offer
gradual, continual results, while the effects of injections, facial
peels, and dermabrasions are rougher on the skin and wear off.” In
other words,
StriVectin-SD helps give you a youthful, healthy, glowing
complexion faster than retinol, far superior to vitamin C, and
without irritation, needles, or surgery. Even better, many
dermatologists and plastic surgeons recommend
StriVectin
in conjunction with cosmetic procedures, including Botulinum
Toxin. So, if you see someone applying an anti-stretch mark cream to
their face, don't think they've gone off the deep end... they may be
smarter than you think.
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